UK web shopping reached record high in October
The IMRG Index reached 2675, eclipsing the previous high of 2602 recorded for December 2005. Sales for October were estimated to be worth £2.73 billion.
Online shopping has grown at its fastest ever rate in 2006, increasing by an average of £50 million per month during the first ten months of the year. During the same period two years ago, in 2004, the average growth rate was just £16 million per month.
The IMRG Index is expected to climb at least a further 30% between October and the peak month of December, in line with IMRG’s earlier estimate of £7 billion for the 10-week run-up to Christmas, which therefore remains unchanged.
